Experts warn that such ‘news’ may cause huge financial losses to companies all over the world.
However, governments have warned of stern action on spreading false news related to this epidemic. Kovid-19 started from China in December last year. Fake information is constantly being spread about this epidemic. Due to these fake news, incidents of ‘disinfectant’ and ‘industrial alcohol’ drinking by people have also come to light.
Such false claims and fake news are being disseminated through social media platforms. Due to this, attacks based on religion, hate speech and other similar activities are also being seen. At the same time, cyber criminals are not missing from taking advantage of this crisis situation. There are also many cases of cyber fraud.
Farah Lalani, the ‘community creator’ of the media, entertainment and information industry at the World Economic Forum in Geneva, said that companies need to take quick steps to deal with misinformation being circulated about their brands. Consumers have to bring their official channels. All your social media accounts will have to put fast clear information. He said that people who cheat and disseminate false information will do their work. But companies have to be careful. Companies have to solve this challenging problem with the entire media ecosystem and regulatory bodies.
Various organizations including industry bodies and public relations groups (Advocacy Group) in India are collecting official and credible data related to Kovid-19 and lockdown to help companies prepare for the crisis.
Research and public policy advisory company Chase India started working on it with the start of the Kovid-19 crisis. Chase India is sending its customers related information on a daily basis. Also, they are also being told what is being done by the Central and State Governments on this. What steps have been taken by various companies regarding this?
Experts say that it is necessary to reach the right information to the companies, only then they will be able to understand various new guidelines, they can analyze and implement them. Chase India co-founder and executive vice president Manas K Niyog said that in today’s circumstances, socio-economic effects of climate change are the biggest concern in addition to health crisis like Kovid-19. It is important to have the correct information available on time.
Social media has become a major platform for spreading such news. In view of this, Facebook and Twitter have started removing such posts. Apart from this, other steps are also being taken by them. The post, shared by Brazilian President Jer Bolsonaro, has been deleted claiming that hydrochloroquine, a drug used to treat malaria, is effective in treating covid-19.